YouTube is really the second form of Google. Many people search for answers there. Even more amazing is knowing that now over one billion people with the internet use YouTube – that is about one-third of all people on the net!!
Google and YouTube recently released an article about just how many people watch TV and YouTube — it’s the FOMO vibe! (FOMO means the Fear Of Missing Out.)
Yes, their article is focused on clients using YouTube to watch TV. Their point is that many people will watch videos related to programs they missed and want to catch up on. But the big picture here is that YouTube can help you gain engagement with your visitors. Think about it – if someone is searching for “X” and your video comes up. When they watch it and learn something, they are likely to visit your site to learn even more!
Even better, if your YouTube channel gets many visits and your videos are watched frequently, you can potentially make more income from YouTube.
Do you currently have a YouTube account? Do you get more visits to your site from YouTube? Let us know your successes or your challenges below.