About Us

We are excited to have accomplished many sites after launching our company earlier this year.  We do not even have all of our assisted websites listed on our site!

One Site Marketing, Inc: President
One Site Marketing, Inc: President

Our company’s president is Gail Anderson.  Her background and learnings offer our clients knowledge in the ability to create a website from the onset or even simply updating a site’s design.  She also knows about promoting a site through Search Engine Optimization (SEO) and Pay Per Click (PPC).

We want to always focus on what will work for each site, hence our name One Site.  We focus on each website independently to ensure that the client receives what they need.  We know that everyone we help will have slightly different needs, and we are here to help them improve their goals.

Feel free to reach out to us when you are ready to achieve your site’s developments.

Google+ Has Big Changes

Google announced on Monday that the Google+ will be diminished for all consumers.  Their article, “Project Strobe: Protecting your data, improving our third-party APIs, and sunsetting consumer Google+,” presents data that they have found over the past nine months.  They have seen that Google+ had a large bug in its program, so many profiles may have been shared through their account.

google+ shutting down

Remember, this is only a main issue for consumers.  Google+ will continue for businesses, but they do not present their complete future plans for Google+, except sharing that they will continue to use Google+ through GSuite.  Currently, many companies use GSuite and it’s version of Google+ to assist their team to communicate and share with each other.

Google+ should be shut down by August 2019.  They will reach out to all users with a method to download your posts.  For a better understanding of the changes, check out the article on The Motley Fool: “Google Plus Is Going Away (for Consumers)”.

Do People Know Your Brand?

When potential clients enter your website, they will hopefully learn about you and develop a trust of you and your product.  Some clients have been to your site before and may already know what you offer.  Unfortunately, they may know you, but they may not have purchased what you offer or even visited you again.

Google has a great idea about shifting your brand’s perception.  Their article, “Looking to shift brand perception? Take a personalized approach with 3 simple steps,” gives you some thoughts on what to focus on to improve your brand.  Let’s look into their thoughts!

Brand Perception

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Google Updates Visual Search

Google has been celebrating its 20th anniversary, as well as updating its service.  This week, they are focusing on their image search results and improvements.  When someone searches for “blackberry cobblers”, they only want to see photos of “blackberry cobblers”, not any photo that has “blackberry cobblers” typed into its subject.

Google Image Search Update

Google has shared some of the information about their updates on their blog post, “Making Visual Content More Useful in Search.”  They let us know how important images have become in people’s search queries.  For some folks, it is faster to find more information by simply looking at a photo, especially on a mobile device.  Google has already started to focus on a site’s photos – if they are located at the top or middle of a page AND concur with the content, they will be ranked higher.

Google also presents the three items on their agenda they will be focusing on to improve Search results in the next 20 years:

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Is YouTube Important for Your Site?

YouTube is really the second form of Google.  Many people search for answers there.  Even more amazing is knowing that now over one billion people with the internet use YouTube – that is about one-third of all people on the net!!

Google and YouTube recently released an article about just how many people watch TV and YouTube — it’s the FOMO vibe! (FOMO means the Fear Of Missing Out.)

Think with Google about YouTube

Yes, their article is focused on clients using YouTube to watch TV.  Their point is that many people will watch videos related to programs they missed and want to catch up on.  But the big picture here is that YouTube can help you gain engagement with your visitors.  Think about it – if someone is searching for “X” and your video comes up.  When they watch it and learn something, they are likely to visit your site to learn even more!

Even better, if your YouTube channel gets many visits and your videos are watched frequently, you can potentially make more income from YouTube.

Do you currently have a YouTube account?  Do you get more visits to your site from YouTube? Let us know your successes or your challenges below.

No Reviews On Your Site?

Review and testimonial posts on your site may seem challenging to get, but they can really help your site!  We just came across some great ideas to get responses from your clients and/or customers.  The article, “Attract New Business by Adding Testimonials to Your Website,” presents methods to get one for your site.

Client Feedback

While certain parts of this article are focused on using WordPress’s Jetpack, many of the ideas can be used with however your site is set up.  Most importantly, the section on “How to ask clients for testimonials” has some great suggestions.  Here are some of the takeaways:

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Site Launch: Brain Health Doctor

Brain Health Doctor - Site Launch

We are very excited to launch a site –brainhealthdoctor.com!! A neurosurgeon reached out to us to create a site for him! We started with designing and setting up the site in its entirety. We wrote twenty pages on specific topics. We also created a specific logo for the site. We then focused on launching the site with SEO marketing.

Our focus was to create a site with specific information that a brain surgeon wanted to share.  Many conversations with Dr. Arnold Etame ensured that we are directing our design and content in the proper direction to represent him and his knowledge.  We are glad that his site could help people who want information on their brain and what to do to keep it healthy.