With Black Friday and Cyber Monday Sales already happened, overall, websites have seen an increase in sales over the previous year. Bloomberg has a great article about the sales improvements throughout the shopping weekend: All The Winners and Losers of Black Friday This Year. Their article goes over wins and opportunities they viewed. An interesting section of this article describes their findings of the large increase in online retail at this time of year.
CNBC also has a detailed article about the increase of online spending this year: Cyber Monday sales break a record, with $7.9 billion spent online, Adobe Analytics says.
So, as a website owner with a store, were you ready this year? Did your sales figures increase this year? We certainly hope your answer is YES for these questions!